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Zito Realty LLC
Barbara Morris

Barbara Rae Morris 

Broker Associate

Zito Realty LLC


Barbara brings years of frontline experience in residential, investment, and relocation transactions. Now based in Port Saint Lucie, she’s expanding her services across Florida and Arizona, helping buyers, sellers, and investors navigate their transactions with precision, integrity, and top-tier negotiation skills.

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    Barbara holds multiple designations that speak to her commitment to excellence and client-first service:


    C2EX (Commitment to Excellence) 

     Demonstrates her dedication to the highest standards of professionalism.


    RENE (Real Estate Negotiation Expert)

     Equips her to advocate fiercely for her clients’ financial interests.


    CNE® (Certified Negotiation Expert)

     A skillset that helps her close deals with maximum leverage and minimal friction.


    AHWD (At Home With Diversity) 

    Empowers her to serve clients across all backgrounds with insight and sensitivity.


    REALTOR®

     A trusted member of the National Association of REALTORS®.




    At Zito Realty LLC, Barbara is backed by a cutting-edge brokerage that integrates blockchain technology, crypto strategies, and a high-performance support network to deliver unmatched value. Whether you’re moving across the street or across state lines, she’s the professional you want on your side.




    Looking to buy, sell, relocate, or invest in Florida or Arizona?



    Connect with Barbara Rae Morris today—and put a powerhouse in your corner.

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Professional Services


Buyers Representative

Barbara Rae Morris is a strategic and empathetic advocate for homebuyers. She takes the time to understand her clients’ goals, educates them on market dynamics, and ensures they are well-positioned to secure the right property at the right price. From first-time homebuyers to seasoned investors, Barbara’s deep market knowledge, sharp negotiation tactics, and calm professionalism make her a trusted guide through every step of the buying process.

Whether navigating Florida's dynamic coastlines or Arizona's competitive markets, Barbara goes beyond showings and paperwork—she crafts buying strategies that create long-term value.

What Buyers Get with Barbara:

  • Tailored property searches aligned with your goals
  • Expert contract structuring and due diligence review
  • Access to off-market and pre-market opportunities
  • Proven negotiation strategies to win in competitive situations
  • Full integration with Zito Realty’s crypto-enabled and blockchain-backed solutions (when applicable)


    Sellers Representative

    When Barbara represents sellers, she brings more than a sign in the yard—she brings a proven system to maximize exposure, protect equity, and close with confidence. She combines advanced market analytics with aggressive marketing and precision pricing strategies to get top-dollar offers. Her background in negotiation and her attention to detail during staging, listing, and contract management consistently deliver successful outcomes.

    Backed by Zito Realty LLC’s robust digital infrastructure, including blockchain-enhanced listing tools and a multi-state referral network, Barbara ensures your property doesn’t just get listed—it gets sold.

    What Sellers Get with Barbara:

    • Accurate, data-backed property valuations
    • Powerful multimedia marketing across digital and traditional channels
    • High-impact listing presentation and staging guidance
    • Skilled negotiations that protect your bottom line
    • Full support through inspections, appraisals, and closing


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      We can help you get financing, guide you to local neighborhoods, help you determine your budget, and prioritize a list of essential features that you need in your next home. We'll save you valuable time by finding the properties that best suit your requirements, and will show you only the most promising ones.


      Once you've found a place that catches your eye, we'll look at comparable properties in the area to help determine a purchase offer. Then we'll negotiate on your behalf with the seller to make sure you get the most favorable terms.

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    Areas of Specialty


    • Residential Buying & Selling (FL & AZ)
    • Relocation & Retirement Properties
    • Investment & Income-Producing Properties
    • New Construction & Custom Homes
    • Luxury & High-Value Markets
    • Crypto-Enabled & Blockchain-Backed Transactions
    • First-Time Homebuyers & VA Buyers
    • Contract Negotiation & Market Valuation

    Market Knowledge


    Barbara offers deep, boots-on-the-ground knowledge of Her insights are backed by real-time data, local trends, and hands-on experience.

    

    From evaluating neighborhood comps to forecasting market shifts, Barbara delivers actionable intelligence that empowers her clients to make smart, strategic decisions.


    She doesn't just follow the market—she studies it, anticipates it, and leverages it for your advantage.

    Areas Covered


    Florida’s Treasure Coast—including Port Saint Lucie, Martin County, and surrounding areas—as well as key markets across Arizona. 

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    Why Work With Me?


    My top-notch customer service and commitment to our clients is second-to-none.

    Market Expertise

    Market knowledge goes beyond simply knowing the neighborhoods. Ask me about the school district, available parking, or standard bedroom sizes in the area.

    Client-Focused

    Your time is valuable. That's why I will take the time upfront to understand your unique wants, needs and dislikes to ensure the rest of our time together is productive as possible.

    Responsive

    You have questions and I have answers. I'll make sure that you feel confident and empowered when it comes to make important real estate and purchasing decisions.

    Referral Network

    This industry is all about who you know. I can connect you with the top mortgage brokers, real estate attorneys, home inspectors, home stagers, and more.

    WHAT MY CLIENTS SAY

    "We were able to find the home of our dreams and we can now walk our kids to school and feel safe. We couldn't have done it without you!"


    - Mark

    “I wanted to sell quickly and at a good price. In just a few weeks, I got the price I wanted.”


    - Marry G.

    They did a great job helping me find what I was looking for in a home. Organized, knowledgeable, and friendly.”


    - Craig R.